Ben Carson is reaching out to young black voters with a new rap ad that will begin airing tomorrow in major cities like Atlanta, Detroit, and more:
ABC NEWS – To add to Ben Carson’s unconventional and unorthodox campaign style, his campaign is launching a bit of a different advertising strategy.
Rapping.
Yes, Dr. Carson is launching a new 60-second urban radio advertisement scheduled to air Friday in eight markets.
His new $150,000 radio ad buy, called “Freedom,” will air for two weeks in Miami, Atlanta, Houston, Detroit, Birmingham, Alabama, Jackson, Mississippi, Memphis, Tennessee and Little Rock, Arkansas.
The ad, specifically targeting young black voters, uses rapper Aspiring Mogul and is interspersed with portions of Carson’s stump speech throughout the 60-second ad.
The Carson campaign is convinced that if he gets 20 percent of the black vote, Hillary Clinton would not win if they are head to head in the general election.
I’m not one to really judge these things, but our co-blogger SooperMexican says the ad isn’t cheesy and is pretty good. I guess we’ll see how effective it is.