The idea is that employees will cut down on blow-dryer usage and conserve water if they have shorter hair, thus resulting in some meaningful amount of energy savings. No data to back that up, of course. It just sounds right.
I’m thinking this is the direction we’re headed in this country. Once electricity prices necessarily skyrocket, we won’t even be able to choose our hairstyles anymore.
A Japanese company has ordered all 2,700 of its employees to get identical hairstyles – to help save energy.
Tokyo-based Maeda Corporation announced the move as part of a national campaign to reduce energy consumption in the wake of the Fukushima nuclear disaster in March.
Men are expected to sport a short back-and-sides, slightly longer on the top, while women have been asked to wear a ‘cute’ bob with a fringe that can be swept to one side.
Chizuru Inoue, a spokesman for Maeda Corp, told the Daily Telegraph: ‘Our company is very keen on protecting the environment and we encourage our staff to adopt many environment-friendly actions,
‘We are not sure of the data yet, but we believe if people have short hair they do not need to use their hair driers for so long and they will use less water.
‘If all our staff do this, then it may save a lot of power.’
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